So I went out to dinner with Ron & Rozita a couple weeks ago and Ron asked about the owls. “Why owls?” he asked. I gave him our tagline, “wedding films about hoo you are.” He pauses. Rozita looks as if to say, “Don’t get started on her owls.” I tell Ron I’m not offended and would love to hear his thoughts on our new branding. I am always curious to see what people’s reactions are. So Ron proceeds to tell that he puts owls in the same category as clowns and mimes. Category: Things that spook him. LOL. Understandable. We had a pretty good laugh. So fast forward to their wedding day, Rozita tells me she can’t wait for him to open one of his gifts that she got him. We film Ron opening his gift and what is waiting inside that pretty little Neiman Marcus black box? Owl cufflinks! Ron laughed pretty hard — and so did we. A photographer then told me, “Well, when couples start buying gifts because of your company branding, good or bad, you know your branding made an impact.” A great point. So I guess we’ll continue hoo’ing along then! Have a hootsome day.
Love, the owl lady.
